ICM Stellar Sports is growing again with a drive into golf.

With a strategy of identifying the next generation of elite players and offering existing stars new ways to maximise their commercial potential, ICM Stellar aims to become the home of golfing champions.

The new division will be headed up by Matt Wylie, a high-level amateur golfer and someone who has worked for several years at the cutting edge of golf technology.

Matt said: “There are countless numbers of talented young golfers out there but to join the ranks of the elite you need opportunities to play in the right tournaments and the commercial backing to be able to dedicate yourself to perfecting your game. With science and athleticism playing an ever-bigger role in golf, the demands and rewards are getting higher.

“The opportunities for young golfers are huge, especially in places like the US, but now more than ever you need someone with the partnerships and clout to unlock those opportunities. Being part of the ICM Partners group means that you instantly become part of a global sports and showbusiness family that can deliver those openings.”

A series of golfing tournaments and showcases are being planned to launch the new division, details to be revealed soon.

Speaking about the launch, ICM Stellar Sports Managing Director Joshua Barnett said: “It has long been our plan to add golf to our portfolio of sports but – as with everything we do – it is about waiting for the right time and the right people to do this.

“Golf is entering a new era of competitiveness and opportunity, so having the right team behind you is more important than ever. Our track record in caring for our clients and helping them maximise the rewards available speaks for itself. Since becoming part of the ICM Partners family, the opportunities for our clients have opened up even further.”